One of my favorite things to do is spend an evening cooking in my kitchen. I love thinking about recipes…
Behind CMG’s Pricing Strategy
At Columbia Marketing Group, we like to do things a little different. Typically, the agency model has structured their revenue…
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Erica’s Recommended Reading List
This is one of my favorite quotes: “You are the same today that you are going to be five years…
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The Benefits of Personality Assessments
I am typically a behind-the-scenes kind of girl. Pretty stereotypical of an editor type. I prefer to interview and photograph…
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Social Media: How Much is TOO Much?
For many businesses, social media remains intimidating territory. There’s no denying the fact that your target audience is there, but…
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Redesigning Masonic Outreach
I am a loud extrovert who loves bright colors. My favorite movie is Point Break (the old one, obviously), and…
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10 Guiding Principles for Working Together
I don’t mind saying it. Working for COMO magazine and Columbia Marketing Group is pretty great. The community has tended…
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A Holiday Gift Guide for the Creatives in Your Life
Are you a Sadie, Cassidy, or Jordan? Which one of our designers’ suggestions could you gift to the creatives in…
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Erica’s Wordy End of Year Reflections
by Erica Pefferman I’ve been doing something really cool this fall. I’ve checked something big off of my bucket list!…
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On the Road Again
Ever feel stuck in a rut? Lacking in creativity and innovation? It’s so easy to come to work, stare at…
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